Once it’s in print, a new catalogue that stands proud on the distributor’s counter or a designer’s bookshelf is primarily a complete, finished work. If it’s well designed, you will find it well organised, solid and simple to consult. And this is what it should be: a working tool to help people choose a type of lighting and the relevant products and technical and operational features. All of which is apparently very simple. Yet in actual fact, “producing” a new catalogue is tough work. It’s also fascinating, at times fun, but – seriously – not easy, because there’s a lot more involved than just sending it to be printed. Continue reading “Is it true that catalogues are created from light?”
Today a topic for strong palates! We tell you about the new photo-goniometer (pho-to-go-nio-me-ter) and let’s figure out together what it is and why it is so important. It’s an investment that Plexiform made recently, to equip their own technical Department with a device of the latest generation. Continue reading “Photo-goniometer”
Mattia Aquila, photographer, can you tell us something about yourself?
I am a professional photographer, born in 1986. I am specialized in design photography: whether it is about products, interior designs or architecture, everything about design fascinates me and is the basis of my photographic work. My work makes me travel all over Italy and abroad, allowing me to see unique places and meet new people.
Continue reading “Mattia Aquila, photographer, can you tell us something about yourself?”
The project requires specific technical requirements. Key concepts: relamping, large areas, energy efficiency.
Industrial is the third chapter that makes up the new Plexiform catalog, where to find variety, technological research and value for money, to interact with the market through dedicated services and design tools. Continue reading “Industrial / Energy&Relamping”
Lighting systems for environments of different types. Visual comfort for the office world, versatility and efficiency for the retail industry.
The most important novelty of the new Plexiform catalog is the division into four areas of use. One of these is Technical, which suggests solutions for the most diverse environments and applications, from office to retail sector as well as for home use. Continue reading “Technical / Office&Efficiency”
Design aesthetics is a major factor. Light that draws spaces and defines the volumes.
In the new Plexiform catalog, Architectural is a chapter devoted to design involving professional figures such as architects, lighting designers and specialized retailers or, why not, project solutions that arise from the collaboration of all these subjects. Continue reading “Architectural / Design&Light”
On the cover we tell a brief story. Once upon a time there was the “i” of Plexiform, which, though not the brand’s initial, is nonetheless an important element. Partly because it is in the middle of the word and gives a nice rhythm when you read it, and partly because it has the two elements that represent Plexiform’s light today. Continue reading “A cover story”
In an increasingly changeable market, we work to create and produce with stability and continuity, in search of the perfect product … for “perfect” we mean the right value for money. Now, manufacturing in Italy and abroad does not simply mean sending an object to the assembly line; rather, it means connecting a number of economic, quality, distribution, tax and administrative factors. Continue reading “The reasons why we manufacture some products in China: total transparency as a sign of respect towards our customers.”
Surely, our point of view suffers from a mild form of “passional” bias for light, but it seems to us that lately the commercials, as well as music videos and shows in general (the talent shows, for example), rely on light to be noticed in an environment crowded with visual stimuli.
On Thursday 19 January, at the Overlite showroom, they opened the exhibition by Domenico David entitled “A basso voltaggio,” by Antonio Battaglia Gallery. Continue reading “Light becomes painting. Painting becomes light.”